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Dr Monika Koller

Affiliate Member of the Regent's Centre for Transnational Studies

Transnational Marketing Research Stream

E-mail monika.koller@wu.ac.at

Dr Koller is an affiliate member of the RCTS and she is currently Assistant Professor in the Department of Marketing, Institute of Marketing Management at Vienna University of Economics and Business (WU).

Dr Monika Koller's research interests include consumer behaviour, Neuroeconomics, dissonance research, new media (Web 2.0), mixed methods, customer perceived value, measurement issues in marketing research, and psychophysiological methods in consumer behaviour.

Personal website

Page last updated 9/8/2011

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