Postgraduate programmes

International Fashion Marketing

MA

Lead and succeed in the vibrant and fast-changing fashion industry. Study the global consumer and technological innovations.

Full Time
Scholarship
Fashion & Design
  • NameInternational Fashion Marketing
  • QualificationMA
  • LevelPostgraduate
  • Study modeFull time
  • Duration12 - 18 months
  • Tuition fees£18,250 *
  • ScholarshipsYes *
  • Next start dateJanuary 2019
  • Future start dateSeptember 2019
  • Study abroadNo
  • ValidationRegent's University London
  • *For more information please refer to the fees and financial support sections below.

This programme is for ambitious, creative students looking to launch a career in the global fashion marketing industry. It is based in the heart of London, one of the fashion capitals of the world.

You will gain a thorough grounding in fashion marketing theory and practice, including topics such as:

  • What motivates consumers in different cultures
  • How the global supply chain works
  • Why new technologies are changing the future of fashion marketing

You will also learn a range of practical skills including:

  • How to plan and execute integrated fashion marketing strategies
  • How to predict and analyse future fashion trends
  • How to build a successful and sustainable brand

Throughout the programme you will work on a number of practical projects and have the chance to study specialist topics, including luxury goods. A study trip to another European fashion capital is also included in your fees.

Register for an Open Evening

Length

Students may start the programme in either January or September. If you begin in September, the programme is 12 months, while a programme starting in January will last for 18 months.It is structured into three terms. Each term you will study two core modules and one optional module.

Core modules 

  • Fashion Branding
  • Fashion Marketing Communications Strategies
  • Marketing Strategy
  • Research Methods
  • The Global Fashion Consumer
  • Fashion Trends, Buying and Distribution

You will also choose one optional module per term from the following:

Term 1

  • Fashion PR and the Fashion Show
  • Luxury Goods
  • Language Option (Arabic, Brazilian Portuguese, French, German, Italian, Japanese, Mandarin Chinese, Russian or Spanish, subject to availability)

Term 2

  • Entrepreneurship and Luxury
  • Fashion Retail Marketing
  • Language Option

Term 3

  • Dissertation
  • Individual Consultancy Project

See module descriptions

Teaching and Assessment

This programme is industry-orientated. We collaborate closely with successful brands, designers, and magazine editors to provide you with real-world projects to work on. These might include product launches, fashion shows, charity events and photoshoots.

You will be taught through a combination of:

  • Lectures - larger group sessions in which an academic or guest lecturer shares knowledge and discusses key concepts
  • Seminars - small interactive groups that are discussion led
  • Masterclasses - group discussions with guest fashion and marketing practitioners, offering an exceptional learning experience as well as valuable networking opportunities.

In your final term, you can choose to complete a Individual Consultancy Project. This can include undertaking a work-placement within a fashion business. Our Careers and Business Relations Department can support you in finding a placement.

Contact hours and expected workload

In Terms 1 & 2, typical overall contact hours for a 20 Credit module is 60 hours per term (approximately 5 hours per week). 60 Credits are taken per term. Weekly contact may vary from module to module. Term 3 is a predominately self-directed term, with individual supervision typically involving a one-hour weekly meeting.

Teaching staff

The course benefits from staff with a wide range of experience in industry, including Marketing, PR, Creative Direction, Styling, Journalism, Trends, Buying, Merchandising, and Fashion and Marketing research and theory. There is a core team of experienced academics alongside a number of visiting lecturers who are highly experienced in their industry fields. Guest speakers are an integral part of the course, particularly when modules contain a live industry component.

Methods of assessment

Most modules comprise of multiple components, often assessed throughout the term, including essays, reports, creative realization and both individual and group based activities and presentations.

Disability Support

We welcome and support students with a wide range of disabilities and health concerns. This includes learning difficulties, visual and hearing impairments, mental health difficulties, autism spectrum conditions, mobility difficulties, and temporary or chronic health conditions.

Our dedicated Disability Officer is here to support you. We ask that you speak with Student Registry and our Disability Officer as early as you can to enable us to support you. Find out more about our disability support and contact us.

 

 

This programme equips you with the practical and intellectual skills you need to become a fashion marketing manager or director. It has been developed in consultation with industry experts, to ensure you are at the cutting-edge.

Many graduates of Regent's start their own businesses. Others have gone on to work for international brands including Burberry, Jaeger, Ralph Lauren and Vivienne Westwood.

Academic requirements

A Regent’s education provides you with a high level of personal attention, and this begins from the moment you apply to study with us. We want to understand who you are and what your skills and interests may be – we are interested in your potential, as well as your prior achievements. We review each application comprehensively and on its individual merit, considering all of your skills, interests and attributes. Typically, we will make an offer to a student holding a minimum lower second class (2:2) UK Honours undergraduate degree from a recognised institution. Other equivalent international qualifications from recognised institutions will be accepted.

We also welcome applications from candidates who do not meet the essential entry criteria outlined above. In order to be accepted for exceptional entry, you must:

  • Hold a minimum of two years’ relevant work experience
  • Provide a 1000-word personal statement outlining your reasons for applying, and how your previous experience is of relevance to the programme you are applying for
  • Be prepared to attend an interview with the Postgraduate Admissions Panel

English Language requirements 

We require proof of English Proficiency. For example, we ask for:

  • IELTS: Overall score of 6.5, with 6.0 or above in all 4 component parts
  • Pearson’s Test for English (PTE): Overall score of 58, with 51 or above in each individual component
  • TOEFL IBT: Overall score 80 (We do not accept TOEFL from applicants requiring a Tier 4 visa, as this qualification is no longer accepted by the UK Visas and Immigration Department (UKVI)
  • A-level/GCSE/IGCSE English: grade C / 4 or above (for IGCSE certificates, please provide the Supplementary Certifying Statement with the breakdown of component grades)
  • International Baccalaureate: Grade 5 in A1 or A2 English at Higher or Standard Level

For applicants who wish to improve their English language proficiency, please see our English language courses.

On-campus diagnostic test

For offer holders in London, we can provide a free on-campus English diagnostic test.  This test must be arranged in advance. To book a test, please contact admit@regents.ac.uk. Please note, this is a diagnostic test for Regent’s University London only.

How to apply

Applying to study at Regent's University London is quick and easy. We have put together some helpful information to guide you through the process. We accept direct applications, have no formal application deadlines and there is no application fee.

Step 1 Apply

You can apply in the following ways:

If you have not uploaded the relevant supporting documents during the online application process, you should ensure that we have the below supporting documents as soon as you have completed your application. These can be sent to the Regent’s Admissions Department via email to admit@regents.ac.uk.

  • Copies of academic transcripts and certificates from all university studies (i.e. undergraduate degree)
  • One letter of academic recommendation
  • A copy of your CV/resumé showing your work experience, if applicable.
  • A 500-700 word personal statement outlining the reasons for applying to your chosen programme. This should demonstrate an understanding of a current issue relevant to the subject, how you feel you will benefit from the programme of study, what contributions you will make to the University and how this will help your future career aspirations.
  • A copy of your passport photograph (ID) page
  • If you are not a native English speaker, proof of your English proficiency

For some of our programmes, the selection process may include an interview. Interviews can take the form of a one-to-one interview or group interview. These are generally conducted on campus but may be conducted by telephone or as a Skype call. Arrangements of these are made between the Admissions Department and the applicant.

Step 2 Receive a response to your application

You can expect to receive a decision on your application within 10 working days of receipt of your completed application and supporting documents.

We will assess whether you meet our entry requirements and will notify you of the decision via email.

Step 3 Accepting your offer

If you wish to accept the offer you must pay the advance tuition fee deposit (non-refundable) to confirm your place.

Please note: There is no formal deadline to pay your advance tuition fee deposit, however we recommend that you confirm your place as soon as possible.

Please see here for information on how to pay.

Step 4 After you have accepted your place

Closer to the start of the term the Admissions Team will send information regarding the registration process. This will include information on completing your online enrolment prior to your arrival as well as a checklist of documents you will need to bring with you to fully register onto the programme.

Information for international students

If you are an overseas student requiring visa sponsorship to study in the UK, our team will be in touch with information on applying for your student visa and the documents you will need. More information can be found on our visas and immigration page.

Tuition fee

Starting January 2019: £18,250

Starting September 2019: £18,500

Non-refundable advance deposit

Home/EU students: £1,000

Non-EU students: £4,000

Non-EU students in receipt of US Federal Loans: £1,000

What do fees include?

Fees cover the cost of all tuition and access to the University’s IT infrastructure and library learning resources. 

What other costs should I budget for?

You will need to budget additional funds for accommodation and living expenses, travel, and any additional trips, visits, activities or courses (such as Summer programmes) that you choose to participate in outside of the tuition offered as part of the programme.

The library hold a limited number of copies of core text books and where possible in e-format. You will be encouraged to purchase your own text books and will need to budget approximately £80-£100 for the year, depending on your programme of study.

When are fees paid?

Fees are payable in the following instalments:

  • An initial non-refundable advance deposit paid when you accept your offer of a place
  • The advance deposit is allocated against the first term’s fees
  • Tuition fees (including fees for subsequent terms) are due two weeks in advance of classes commencing

Calculating fee increases

  • The University sets tuition fees on an annual basis in line with the University's financial year which runs from 1 August to 31 July
  • The fees quoted here are for one academic year of study
  • For students starting their programme in January the programme spans two separate financial year accounting periods. Fees for the different teaching terms are calculated separately in line with fees charged in each financial year
  • Fees for subsequent years of study are subject to fee inflation
  • The University aims to keep annual fee increases in line with the University’s cost inflation. The expectation is that this will be no greater than UK consumer price inflation (CPI) plus 3%. There are occasionally variations to this dictated by the costs of running specific programmes or facilities required for our programmes
  • As a registered charity, all fee increases are subject to approval of the Trustee Board thus ensuring that affordability for our students remains a primary concern in any decisions regarding fee increases

Scholarships, funding and bursaries

India Postgraduate Taught Masters scholarships

Regent’s University London has a long-standing tradition of welcoming talented students from all over India. Our students from this region have always had a strong entrepreneurial spirit and have graduated from Regent’s fully equipped to join a large multinational, start their own company or join the family business. Regent’s is therefore pleased to offer five postgraduate scholarships specifically for students of Indian nationality, each worth £3,000.

Full details

Bloomsbury Fashion Scholarship

Students on the MA International Fashion Marketing are eligible for a scholarship worth £4,000. The scholarship is offered in partnership with Bloomsbury Publishing Plc and also includes an internship and mentoring from Bloomsbury, plus access to a wealth of digital archive resources.

Full details

Regent’s Family Reward

Regent’s offers an intimate style of education, characterised by lots of personal attention. This personalised approach extends beyond our students to their families, with the University welcoming increasing numbers of brothers, sisters and even children of our alumni each year. The University is delighted to offer the Regent’s Family Reward as a thank-you to our alumni for their and their families’ loyalty.

Full details

Regent's Postgraduate Progression Scholarships

Regent's Postgraduate Progression Scholarships reward the loyalty of undergraduate students who progress to enrol on a postgraduate degree with us. It's our way of saying thank you. Scholarships are worth up to 15% of tuition fees. 

Full details

Future Finance loans

Alternative loan funding* for students studying at Regent's University London.

Full details

US Financial Aid

Direct subsidised and unsubsidised loans for US citizens, as well as Direct PLUS loans for eligible US citizens and Green Card holders administered by the US Department of Education (USED) for all eligible degree programmes offered at Regent’s University London.

Full details

State-Sponsored Funding for Students from Norway

Loans and grants for Norwegian students studying for undergraduate or postgraduate degrees at Regent's University London.

Full details

State-Sponsored Funding for Students from Sweden

Loans and grants for Swedish students studying for undergraduate or postgraduate degrees at Regent's University London.

Full details

Postgraduate loans - Student Finance England 2018-19

Student Finance England (SFE) is now offering funding for UK and EU nationals, as well as students with the status of Migrant Worker (under the age of 60 on the date of first class of the first Master’s degree).

Students, who already hold one Master’s degree (or an equivalent or higher-level qualification) will not be eligible.

Full details

Enquire about programme
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