Piyya Muhammad Rafi-ul-Shan

Piyya Muhammad Rafi-ul-Shan is a senior Lecturer in sustainability and operations. Piyya also holds a status of the senior Fellow of the UK Higher Education Academy (SFHEA). 

Prior to joining the Regent’s University London, he was working as senior lecturer in supply chain management and organisational behaviour and MBA subject lead at the University for the Creative Arts. He previously worked for the Sheffield University, Coventry University, and Cardiff Metropolitan University. 

He has teaching and research supervision experience at UG and PG levels including PhD research supervision. His main research interests are supply chain risk management, sustainable supply chain management, supply chain design for resilience, supply chain digitalisation, supply chain relationships and the fashion and food industry. His management and leadership experience include course director for study abroad courses, managing international partnerships and program directorship.

• PhD (Fashion Supply Chain Management)
• MSc (Logistics and Supply Chain Management)
• MBA (Marketing)
• BBA (Hons)

Research papers
• Janjua, N. A., Sahibzada, U. F and Rafi-ul-Shan, P. M. (2025), “Advancing sustainable development goals through green inclusive leadership in hospitality industry: a dual study perspective”, Current Issues in Tourism (ABS3* accepted and in-press).
• Rafi-Ul-Shan, P. M., Bashiri, M., Kamal, M. M., Mangla, S. K., and Tjahjono, B. (2024). An Analysis of Fuzzy Group Decision-Making to Adopt Emerging Technologies for Fashion Supply Chain Risk Management. IEEE TEM (ABS3*; in-press).
• Sahibzada, U. F., Aslam, N., Muavia, M., Shujahat, M., and Rafi-ul-Shan, P. M. (2024), “Navigating digital waves: unveiling entrepreneurial leadership toward digital innovation and sustainable performance in the Chinese IT industry”, Journal of Enterprise Information Management, (ABS2*; in-press).
• Khan, M. N., Rafi-ul-Shan, P. M., Akhtar, P., Khan, Z., and Shamim, S. (2024). Exploring the impact of institutional forces on the social sustainability of logistics service providers: insights from a high terrorism-affected region. Corporate governance (in the press).
• Dhillon, M. K., Rafi-ul-Shan, P. M., Amar, H., Sher, F and Ahmed, S. (2023), “Flexible Green Supply Chain Management in Emerging Economies: A Systematic Literature Review”, Global Journal of Flexible Systems Management (ABS2*).
• Wasim, M., Ahmed, S., Kalsoom, T., Khan, M. S., and Rafi-ul-Shan, P. M. (2024), “Market orientation and SME performance: moderating role of IoT and mediating role of creativity”, Journal of Small Business Management (ABS3*).
• Abdul Jabbar, A, Abbasi, Q. H…Rafi-Ul-Shan, P. M… (2022), Millimeter-Wave Smart Antenna Solutions for URLLC in 2 Industry 4.0 and Beyond, Sensors, (accepted and in-press).
• Kalsoom, T., Ahmed, S., Rafi-ul-Shan P. M., Muhammad Azmat, M., Akhtar, P, Pervez, Z, Imran, M. A., Rehman, M. U. (2021), Impact of IoT on Manufacturing Industry 4.0: A New Triangular Systematic Review- Sustainability (IF- 3.251)
• Farooq Sher, F., Raore, D., Klemeš, J. J., Rafi-ul-Shan P. M., Khzouz, M., Marintseva, K., Razmkhah, O. (2021), “Unprecedented Impacts of Aviation Emissions on Global Environmental and Climate Change Scenario (2021)- Current Pollution Reports (IF- 8.097).
• Sher, F., Chen, S., Raza, A., Rasheed, T., Razmkhah, O., Rashid, T., Rafi-ul-Shan, P.M. and Erten, B. (2021), “Novel strategies to reduce engine emissions and improve energy efficiency in hybrid vehicles”, Cleaner Engineering and Technology, 2, p.100074.
• Ahmed, S, Razak, G. M., Rafi-Ul-Shan, P. M., Naeem, S., Mehmood, A., Kourouklis, A, and Ayyub, R. M. (20221), “Agrifood Supply Chain Traceability: A Systematic Literature Review (2021)- International journal of supply chain management.
• Panizzut, N., Rafi-ul-Shan, P.M., Amar, H., Sher, F., Mazhar, M.U. and Klemeš, J.J. (2021), “Exploring relationship between environmentalism and consumerism in a market economy society: A structured systematic literature review”, Cleaner Engineering and Technology, p.100047.
• Daowd, A; Eldabi, T; Hasan, R; Rafi-Ul-Shan, P. M; Cao, D; Kasemsarn, N (2020). “Factors Affecting eWOM Credibility, Information Adoption, and Purchase Intention on Generation Y: A Case from Thailand”, Journal of Enterprise Information Management. (ABS2*).
• Sherafati, M; Bashiri, M; Rafi-Ul-Shan, P. M; and Sadeghi, V. J. (2020), “Prioritising the determinants entrepreneurial firms in the sustainable supply chain networks using fuzzy TOPSIS approach”. Journal: International Journal of Entrepreneurship and Small Businesses. (ABS2*)
• Bin Makhashen, Y; Rafi-ul-Shan, P. M; Bashiri, M; Hasan, R; Amar, H; Khan, M. N. (2020). “Exploring the role of ambidexterity and coopetition in designing resilient fashion supply chains: A multi-evidence-based approach”, Journal of Enterprise Information Management, (ABS2*)
• Rafi-ul-Shan, P. M., Grant, D. B., Perry, P. (2020), “Are fashion supply chains capable of coopetition? An exploratory study in the UK”, International Journal of Logistics Research and Applications, DOI:

• Sustainable Supply Chain Management
• Supply Chain Risk Management & Resilience
• Supply Chain Relationship Management
• Fashion Supply Chain Management
• Supply Chain Digitalisation

Piyya has an extensive experience in research projects supervision at various UK universities. He has supervised a large number of research projects at UG, PG and at the PhD levels. His PhD supervision includes the following projects:
• Evaluating the effectiveness of employee performance management system in Qatar public service
• Exploring the role of emerging technologies in mitigating modern slavery risks in fashion supply chains
• Exploring the role of organisational culture to design resilient fashion supply chains: An exploratory research in the Context of Asian Ready-To-Wear fashion suppliers to Western Retailers
• Exploring the role of emerging technologies in managing supply chain sustainability risks: An exploratory research in the context of horizontally integrated fashion manufacturing clusters in Pakistan
• Implementing Lean tools to manage waste in Halal meat supply chains for green design
• Exploring the role of innovative digital technologies to enhance transparency in halal meat supply chain standardisation