About the event
Regent’s Distinguished Speaker Series welcomes prominent industry leaders to share their insights and expertise with our vibrant community.
About this event
In today’s competitive luxury market, it’s no longer just about the product – it’s about the experience. This panel explores how experiential marketing has become central to luxury brand strategy, helping brands build emotional connections, loyalty and long-term value.
Hear from senior leaders at some of the world’s most influential luxury brands as they share how standout experiences are created, brought to life and continually evolved. The discussion will also unpack why experiential marketing resonates so strongly with modern luxury consumers, and what this shift means for the future of luxury brand building.
The panel
Join our industry panel for an engaging discussion on luxury experiences’ moderated by Sally Taylor, Lecturer in MA Luxury Brand Management.
- Emma Fox, CEO at Berry Bros. & Rudd
- Giles Gorden, ex-CMO at Creed Fragrances
- Katherine Roach, Founder, The LightWheel
On the agenda
- Panel discussion
- Interactive Q&A
Please arrive at least ten minutes early to allow us to start promptly.