Postgraduate programmes

Luxury Brand Management

MA

Learn how to make a brand a success with this immersive programme.

Year
Full Time
Scholarship
  • NameLuxury Brand Management
  • QualificationMA
  • LevelPostgraduate
  • Study modeFull time
  • Duration12 - 16 months
  • Tuition fees£20,750 *
  • ScholarshipsYes *
  • Next start dateJanuary 2019
  • Future start dateSeptember 2019
  • Study abroadNo
  • ValidationRegent's University London
  • *For more information please refer to the fees and financial support sections below.

What does it take to thrive in the luxury industry? Discover the secrets of high-end business in this empowering luxury brand management programme.

Maintaining a luxury brand or business requires a keen sense of strategy, and the ability to attract and inspire customers. Our one-year programme will prepare you for an exciting career at a prestigious brand, or give you the confidence and insight to establish one of your own.

We cover the broad spectrum of luxury businesses, from fashion to hospitality. Our staff have years of experience working in these fields, training at top hotel schools and advising leading international brands.

There is no better place to learn about luxury than London. Our campus is located in 11 acres of private gardens in Regent's Park, and is on the doorstep of some of the world's most exclusive brands and businesses. As part of our full-time programme, you'll learn from some of the leading industry professionals, through guest lectures and trips to thriving businesses.

At the heart of a successful luxury brand is a successful business. Our programme will hone your management skills, and boost your confidence in areas such as marketing, strategy, research, leadership and teamwork.

You'll discuss the history and dynamics of the industry, and learn how businesses establish their brand image. There's also a strong focus on practical work. You'll be tasked with developing a business in groups over a four-day period, delving into finances, design and exploring the market.

Your final project will either be a dissertation or a live business project addressing an industry issue. You'll also have the chance to plan a startup, researching costings, markets, location, costs and presenting your findings.

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View our postgraduate Business & Management brochure

Length 

There are two entry points a year in January and September. If you begin your studies in September, it will take approximately 12 months to complete the programme. If you start in January, it will take approximately 16 months.

You will take five core modules, plus two electives of your choice. You will also complete a final project.

Core Modules 

Terms 1 and 2

  • Historical and Contemporary Perspectives in Luxury
  • Luxury Brands and Creativity
  • Luxury Marketing Management
  • Research Methods
  • Strategic Management of a Luxury Business

In addition, you will choose two of the following:

  • Entrepreneurship and Luxury
  • Law and the Luxury Environment
  • Luxury Curation and Creation
  • Luxury Digital Marketing and Analytics
  • Luxury Goods
  • Luxury Services

Term 3

  • Dissertation or Live Business Project or New Venture Start-Up Project

See module descriptions

Teaching and Assessment

We balance essential theory with the opportunity to test what you've learned. You'll be encouraged to develop your own skills through assignments and projects that mirror authentic business scenarios. You will be able to work through any questions or challenges with experienced staff.

You'll discuss the unique characteristics of the luxury industry in lectures, seminars, and workshops, and through group and individual tutorials and case study analysis.

Academic Calendar

Contact hours and expected workload

This programme is delivered through a variety of learning methods, including lectures, seminars, studio sessions and self-guided study. Added to which individual modules undertake site visits to relevant - industry and have guest speakers where appropriate. This varies from module to module, but on average during terms 1 and 2 there are 20 hours per week per 20 credit module and 10 hours per week per 10 credit module.

In Term 3, you will produce a dissertation, which is a 60 credit module. While you will be expected to manage your time, you should expect to spend around 600 learning hours.

Teaching staff

Our academics have a variety of experience in the luxury industry, from hospitality, to fashion, and international communications agencies and marketing. Regent's also maintains links with leading brands from around the world, and welcomes guest speakers selling items such as high-end cars, wine and perfume. Alumni also return to help mentor students, sharing their experience as corporate managers or entrepreneurs.

We pride ourselves on a diverse and varied range of teaching staff, many of whom have extensive industry experience relevant to the programme.

All full-time teaching staff for this programme have a postgraduate level qualification relevant to the modules that they teach. Most have also completed a Postgraduate Certificate in Higher Education.

To ensure that you also have access to the latest trends and experiences direct from industry, we also complement your learning with external guest lecturers. In most cases, these do not have formal teaching qualifications or experience. However, they are selected for their extensive industry insights and ability to share their knowledge with you in an informative and engaging way.

Names of the core teaching team

  • Dr Eleonora Cattaneo
  • Fabio Ciquera
  • John Harrison
  • Sue Seel
  • Dr Simon O’Leary
  • Chris Pickford

Methods of assessment

You'll be assessed via a combination of:

  • Blog contributions
  • Coursework assignments
  • Essays
  • Fieldwork
  • Group and individual tasks
  • Presentations
  • Research projects
  • Simulations
  • Written or oral exams

Disability Support

We welcome and support students with a wide range of disabilities and health concerns. This includes learning difficulties, visual and hearing impairments, mental health difficulties, autism spectrum conditions, mobility difficulties, and temporary or chronic health conditions.

Our dedicated Disability Officer is here to support you. We ask that you speak with Student Registry and our Disability Officer as early as you can to enable us to support you. Find out more about our disability support and contact us.

You will be taught to understand the culture and practices of international luxury businesses. Our students graduate with the confidence and insight to pursue management roles in the industry.

Alumni have secured roles in PR, brand management, hospitality, marketing, advertising, and some have even started their own businesses. Some of our alumni are currently working at prestigious companies including:

  • Anthony & Cie
  • Condé Nast
  • Estée Lauder
  • Guerlain
  • Hermès
  • Lifestyle Estates International Corporation
  • L'Oréal
  • Maybourne Hotel Group

Professional development

The programme is also accredited by the Chartered Management Institute (CMI). If you choose to join as student members of the Institute (students have specific period to register) and upon completion of mapped modules within the MA programme, you will receive a CMI Level 7 Diploma in Strategic Management and Leadership, subject to CMI moderation.

 

Academic requirements

A Regent’s education provides you with a high level of personal attention, and this begins from the moment you apply to study with us. We want to understand who you are and what your skills and interests may be – we are interested in your potential, as well as your prior achievements. We review each application comprehensively and on its individual merit, considering all of your skills, interests and attributes. Typically, we will make an offer to a student holding a minimum lower second class (2:2) UK Honours undergraduate degree from a recognised institution. Other equivalent international qualifications from recognised institutions will be accepted.

We also welcome applications from candidates who do not meet the essential entry criteria outlined above. In order to be accepted for exceptional entry, you must:

  • Hold a minimum of two years’ relevant work experience
  • Provide a 1000-word personal statement outlining your reasons for applying, and how your previous experience is of relevance to the programme you are applying for
  • Be prepared to attend an interview with the Postgraduate Admissions Panel

English Language requirements

We require proof of English Proficiency. For example, we ask for:

  • IELTS: Overall score of 6.5, with 6.0 or above in all 4 component parts
  • Pearson’s Test for English (PTE): Overall score of 58, with 51 or above in each individual component
  • TOEFL IBT: Overall score 80 (We do not accept TOEFL from applicants requiring a Tier 4 visa, as this qualification is no longer accepted by the UK Visas and Immigration Department (UKVI)
  • A-level/GCSE/IGCSE English: grade C / 4 or above (for IGCSE certificates, please provide the Supplementary Certifying Statement with the breakdown of component grades)
  • International Baccalaureate: Grade 5 in A1 or A2 English at Higher or Standard Level

This list is not exhaustive, we will review the English qualifications you have as part of your application and be in contact if we require anything further.

For applicants who wish to improve their English language proficiency, please see our English language courses.

On-campus diagnostic test

For offer holders in London, we can provide a free on-campus English diagnostic test.  This test must be arranged in advance. To book a test, please contact admit@regents.ac.uk. Please note, this is a diagnostic test for Regent’s University London only.  

How to apply

Applying to study at Regent's University London is quick and easy. We have put together some helpful information to guide you through the process. We accept direct applications, have no formal application deadlines and there is no application fee.

Step 1 Apply

You can apply in the following ways:

If you have not uploaded the relevant supporting documents during the online application process, you should ensure that we have the below supporting documents as soon as you have completed your application.These can be sent to the Regent’s Admissions Department via email to admit@regents.ac.uk.

  • Copies of academic transcripts and certificates from all university studies (i.e. undergraduate degree)
  • One letter of academic recommendation
  • A copy of your CV/resumé showing your work experience, if applicable.
  • A 500-700 word personal statement outlining the reasons for applying to your chosen programme. This should demonstrate an understanding of a current issue relevant to the subject, how you feel you will benefit from the programme of study, what contributions you will make to the University and how this will help your future career aspirations.
  • A copy of your passport photograph (ID) page
  • If you are not a native English speaker, proof of your English proficiency

For some of our programmes, the selection process may include an interview. Interviews can take the form of a one-to-one interview or group interview. These are generally conducted on campus but may be conducted by telephone or as a Skype call. Arrangements of these are made between the Admissions Department and the applicant.

Step 2 Receive a response to your application

You can expect to receive a decision on your application within 10 working days of receipt of your completed application and supporting documents.

We will assess whether you meet our entry requirements and will notify you of the decision via email.

Step 3 Accepting your offer

If you wish to accept the offer you must pay the advance tuition fee deposit (non-refundable) to confirm your place.

Please note: There is no formal deadline to pay your advance tuition fee deposit, however we recommend that you confirm your place as soon as possible.

Please see here for information on how to pay.

Step 4 After you have accepted your place

Closer to the start of the term the Admissions Team will send information regarding the registration process. This will include information on completing your online enrolment prior to your arrival as well as a checklist of documents you will need to bring with you to fully register onto the programme.

Information for international students

If you are an overseas student requiring visa sponsorship to study in the UK, our team will be in touch with information on applying for your student visa and the documents you will need. More information can be found on our visas and immigration page.

Tuition fee

Starting January 2019: £20,750

Starting September 2019: £21,000

Non-refundable advance deposit

Home/EU students: £1,000

Non-EU students: £4,000

Non-EU students in receipt of US Federal Loans: £1,000

What do fees include?

Fees cover the cost of all tuition and access to the University’s IT infrastructure and library learning resources.

What other costs should I budget for?

You will need to budget additional funds for accommodation and living expenses, travel, and any additional trips, visits, activities or courses (such as Summer programmes) that you choose to participate in outside of the tuition offered as part of the programme.

The library hold a limited number of copies of core text books and where possible in e-format. You will be encouraged to purchase your own text books and will need to budget approximately £80-£100 for the year, depending on your programme of study.

When are fees paid?

Fees are payable in the following instalments:

  • An initial non-refundable advance deposit paid when you accept your offer of a place
  • The advance deposit is allocated against the first term’s fees
  • Tuition fees (including fees for subsequent terms) are due two weeks in advance of classes commencing
    Calculating fee increases
  • The University sets tuition fees on an annual basis in line with the University's financial year which runs from 1 August to 31 July
  • The fees quoted here are for one academic year of study
  • For students starting their programme in January the programme spans two separate financial year accounting periods. Fees for the different teaching terms are calculated separately in line with fees charged in each financial year
  • Fees for subsequent years of study are subject to fee inflation
  • The University aims to keep annual fee increases in line with the University’s cost inflation. The expectation is that this will be no greater than UK consumer price inflation (CPI) plus 3%. There are occasionally variations to this dictated by the costs of running specific programmes or facilities required for our programmes
  • As a registered charity, all fee increases are subject to approval of the Trustee Board thus ensuring that affordability for our students remains a primary concern in any decisions regarding fee increases

Scholarships, funding and bursaries

India Postgraduate Taught Masters scholarships

Regent’s University London has a long-standing tradition of welcoming talented students from all over India. Our students from this region have always had a strong entrepreneurial spirit and have graduated from Regent’s fully equipped to join a large multinational, start their own company or join the family business. Regent’s is therefore pleased to offer five postgraduate scholarships specifically for students of Indian nationality, each worth £3,000.

Full details

Regent’s Family Reward

Regent’s offers an intimate style of education, characterised by lots of personal attention. This personalised approach extends beyond our students to their families, with the University welcoming increasing numbers of brothers, sisters and even children of our alumni each year. The University is delighted to offer the Regent’s Family Reward as a thank-you to our alumni for their and their families’ loyalty.

Full details

Regent's Postgraduate Progression Scholarships

Regent's Postgraduate Progression Scholarships reward the loyalty of undergraduate students who progress to enrol on a postgraduate degree with us. It's our way of saying thank you. Scholarships are worth up to 15% of tuition fees. 

Full details

Future Finance loans

Alternative loan funding* for students studying at Regent's University London.

Full details

US Financial Aid

Direct subsidised and unsubsidised loans for US citizens, as well as Direct PLUS loans for eligible US citizens and Green Card holders administered by the US Department of Education (USED) for all eligible degree programmes offered at Regent’s University London.

Full details

State-Sponsored Funding for Students from Norway

Loans and grants for Norwegian students studying for undergraduate or postgraduate degrees at Regent's University London.

Full details

State-Sponsored Funding for Students from Sweden

Loans and grants for Swedish students studying for undergraduate or postgraduate degrees at Regent's University London.

Full details

Postgraduate loans - Student Finance England 2018-19

Student Finance England (SFE) is now offering funding for UK and EU nationals, as well as students with the status of Migrant Worker (under the age of 60 on the date of first class of the first Master’s degree).

Students, who already hold one Master’s degree (or an equivalent or higher-level qualification) will not be eligible.

Full details

Enquire about programme
Marketing and Recruitment Data Collection

Any personal information you give to us will be processed in accordance with the Data Protection Act 1998 and the General Data Protection Regulation (EU 2016/670) (GDPR).  The University has produced a Data Protection Policy and a Privacy Statement which should be read in connection with your enquiry.

In order for us to process your enquiry at Regent’s University London, we will: share your information with our trusted external enquiries team and they may contact you to support your enquiry; pass your information on to our trusted partner agencies who help us to understand the type of enquirers and applicants that we are attracting; provide you with information about Programmes or Educational Services that might also be relevant to you.

Your information may be used to support Regent’s marketing and market research activities.  You can opt in or out of this at any time, by emailing us at privacy@regents.ac.uk. The type of activities may include: providing you with newsletters and information about events and activities that may be of interest to you but you will be able to unsubscribe from these if you choose to; sending you details of Regent’s social media groups and accounts which may be of interest to you; contacting you to ask about your experiences of enquiring or applying to a Regent’s Programme.



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Samia Solh
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