Bachelor's in Marketing & Media

Our Marketing and Media portfolio combines deep industry knowledge with hands-on experiences – giving you the practical skills to research customer behaviours, analyse data, explore new markets, harness new tools and technologies, think strategically across platforms and create impactful content that speaks to different audiences and motivations. We encourage socially and politically engaged creative practice, helping you build a digital portfolio that can reach diverse audiences and gain international visibility.

Working as part of a creative community on campus, you’ll improve your branding and storytelling skills and produce innovative campaigns, sales collateral and presentation decks which you’ll use to pitch your ideas to fellow students, industry guests and brands and businesses looking for new approaches and talent. By working directly on consultancy projects, you'll apply academic research to real-world challenges, with access to:

• New platforms like Web3, VR and the metaverse
• Professional film, photography and podcasting studios
• Media store with cameras and lighting equipment
• Mac/PC labs with editing software
• Industry-standard Psychology Lab and equipment

Drawing on challenges real businesses have faced, you’ll develop techniques to identify setbacks, create innovative solutions, lead international teams, and build a professional network of contacts, giving you the edge to secure a job as a media strategist, manager or researcher soon after you graduate.

Proven track record

Our graduates go on to cultivate remarkable careers, securing roles at prestigious brands such as AC Milan, Bulgari, Burberry, Christian Dior, Coty Beauty, ELLE, Halestorm PR, Harvy Nichols, Jaeger, Louis Vuitton, Mastercard, Norwegian Space Agency, Ralph Lauren, Talk TV, TFI Television, Vivienne Westwood and more.

Here, you won’t just earn a qualification – you’ll gain the skills, network and mindset to excel in all facets of marketing.

Beyond the classroom

At Regent’s, we champion practical, real-world experiences that connect our students to industry from day one:

• Guest lectures: gaining insights from leading businesses and brands
• Workshops and placements: alongside our partners Huckletree and Impact
• Inclusive field trips: from London and the UK to destinations like Paris*
• Industry events: like Big Data World, Martech Summit and AI Summit London
• Practical challenges: like the Harvard Leadership and Team Simulation

*Our MA International Fashion Marketing course includes an inclusive European study trip as part of the course
*Our MA Global Media and Communications course includes an immersive residential as part of the course

Accreditation and membership

Regent’s is a proud partner of the Chartered Management Institute (CMI), and both our MSc Digital Marketing & Analytics and MSc Marketing Psychology courses are accredited by them – meaning you'll have access to a range of personal and professional opportunities, and the chance to register for an additional professional qualification.